What we love
- Lifecycle + transactional in one platform
- Beautiful default templates
- Developer-friendly API
What to watch
- Less feature breadth than Customer.io
- Reporting is functional but plain
Best for
SaaS founders and product teams who want lifecycle, transactional, and broadcasts in one place.
Key features
- Lifecycle + transactional + broadcasts
- React Email-style template editor
- Audiences and segments
- Developer-friendly API + SDK
- Loops Forms for capture
What is Loops?
Loops is a beautifully designed email platform built for SaaS teams. Lifecycle emails, transactional, and broadcasts all in one place.
Who is it for?
Loops is a great fit for teams looking for a email & newsletter tool that fits the freemium tier. It's especially loved by marketing teams, creators, and developers sending production email.
Key tags
Lifecycle EmailTransactional EmailSaaS
How it compares
We curate Loops among the top Email & Newsletter tools on saas.fyi. Browse all Email & Newsletter tools to compare alternatives, or use the directory's search and filters to find a closer fit.
Pricing
Free, Pro $49/mo. Pricing tier: Freemium. Always confirm current pricing on the official site — SaaS pricing changes frequently.
Quick facts
- Category: Email & Newsletter
- Pricing: Freemium — Free, Pro $49/mo
- Website: loops.so