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Folk Editor's Pick

The CRM for people who hate CRMs.

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What we love

  • Magical contact sync from Gmail and LinkedIn
  • Pretty UI without HubSpot bloat
  • Genuinely fast onboarding

What to watch

  • Reporting and automations are still light
  • Best for solo founders or small teams — scales less well

Best for

Founders, agencies, and small BD teams that want a beautiful CRM in under 5 minutes.

Key features

  • Gmail + LinkedIn auto-sync
  • AI assistant for follow-ups
  • Pipelines + smart fields
  • Custom views and filters
  • API + Zapier

What is Folk?

Folk is a beautifully designed, lightweight CRM with magical contact sync from LinkedIn and Gmail. Perfect for founders, agencies, and consultancies.

Who is it for?

Folk is a great fit for teams looking for a crm tool that fits the freemium tier. It's especially loved by founders, BD teams, and agencies managing relationships at scale.

Key tags

CRMModern CRMAgencies

How it compares

We curate Folk among the top CRM tools on saas.fyi. Browse all CRM tools to compare alternatives, or use the directory's search and filters to find a closer fit.

Pricing

Free, Standard $20/seat/mo. Pricing tier: Freemium. Always confirm current pricing on the official site — SaaS pricing changes frequently.

Quick facts

  • Category: CRM
  • Pricing: Freemium — Free, Standard $20/seat/mo
  • Website: folk.app
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