What we love
- Best-in-class for Shopify ecommerce
- Strong predictive analytics
- Klaviyo CDP unified
What to watch
- Pricing scales fast
- Less suited for non-ecommerce
Best for
Shopify + ecommerce brands running serious email + SMS marketing.
Key features
- Email + SMS unified
- Klaviyo CDP
- Predictive analytics
- Reviews (Klaviyo Reviews)
- Shopify-native integrations
What is Klaviyo?
Klaviyo is the dominant marketing platform for Shopify and ecommerce stores — segmentation, flows, SMS, and reviews all under one roof.
Who is it for?
Klaviyo is a great fit for teams looking for a email & newsletter tool that fits the freemium tier. It's especially loved by marketing teams, creators, and developers sending production email.
Key tags
Email MarketingSMS MarketingEcommerce
How it compares
We curate Klaviyo among the top Email & Newsletter tools on saas.fyi. Browse all Email & Newsletter tools to compare alternatives, or use the directory's search and filters to find a closer fit.
Pricing
Free, Email from $20/mo. Pricing tier: Freemium. Always confirm current pricing on the official site — SaaS pricing changes frequently.
Quick facts
- Category: Email & Newsletter
- Pricing: Freemium — Free, Email from $20/mo
- Website: klaviyo.com
